Weldex

Why it matters

This was in the 25 August report and is still open. Become an Exhibitor, Visitor Registration, Download the post-show report and Download event brochure sit in the footer of every page, and their addresses are typed without the “/” at the front. Written that way, a browser treats each one as a page inside whatever page the visitor is on. From the homepage that happens to work. From anywhere else it does not: a visitor on About ITE who clicks Visitor Registration is sent to /about-ite/visitor-registration/, which does not exist, and lands on a “page not found”. We confirmed on 5 October that this still happens.

With the show opening on 6 October, these are the calls to action that matter most. The fix is four edits in one record, a few minutes of work, and it is the first thing to do.

Where to change it

Strapi → Footer → the text column that holds the four quick links

Why it matters

Each of these articles has a strip of icons and figures (“196 participants · 8,004 visitors · 19 countries · 76 regions of Russia”, and in one article “82 Speakers”) that was copied in from another website. On a computer it looks fine. On a phone the round icons sit on top of the numbers and labels, the last figure is cut off at the right edge, and the whole page scrolls sideways. That pushes the menu button partly off the screen, so a visitor has to drag the page across to open the menu.

Two of the three are Weldex 2026 promotion, so visitors arriving from the show campaign on a phone will see this.

The fix is the same in each article: delete the pasted block and retype the four or five figures as a short bulleted list, or upload them as a single image.

Where to change it

Strapi → Articles → the article → the text body, where the strip of icons and numbers sits

Why it matters

The “Logistics Partner & Sponsors” strip sits near the bottom of 44 pages, so one broken link shows up everywhere. The partner Alliance of Welders links to alians-weld.ru, whose hosting has lapsed: it answers “payment required” instead of showing a site.

Remove the link from the partner entry and keep the logo, and do the same for the “View Website” button on the Partners and Sponsors page, until the partner has a working website again.

Where to change it

Strapi → the Alliance of Welders partner entry → its website link; and Partners and Sponsors → the Alliance of Welders “View Website” button

Why it matters

Four of these land the reader on a “page not found” screen. Three are the same link in three articles: “hardware solutions” points at a fasteners sector page that this site does not have. Fasteners are covered by Fastenex, so the link should go to the Fastenex site. The fourth is a spelling: the American “center” in a link to the Exhibitor Resource Centre.

The fifth works but costs a step on your busiest page. The homepage’s “View more” button under the latest articles points at an old address that forwards on to /articles/.

Where to change it

Strapi → the page or article named below → the link in the body text or button

Why it matters

These point at other organisations’ websites, and the pages behind them have been removed or the whole website has gone. Four are the “Book your Stay” hotel buttons on Plan Your Travel, which is the page a visitor opens when planning the trip. Two are partner links on Partners and Sponsors, which is the page a prospective partner reads.

One has a known replacement. The rest need a person to find the current address, or to take the button or link off.

Where to change it

Strapi → the page or article named below → the link or button

Why it matters

Alongside the visible page, a site can hand Google a short machine-readable summary of the event: its name, dates and venue. That is what lets a search result show the dates under your link, or list Weldex when somebody searches for exhibitions in Moscow in October. On Weldex that field is empty on the homepage and on every other page, so Google is working from the visible text alone.

Your Woodex site already carries a complete example. Copy the Event block from the Woodex homepage’s SEO settings into the same field on the Weldex homepage, then change the name to Weldex 2026, the dates to 6–9 October 2026 and the hall to Pavilion 1, Hall 4, Crocus Expo. Tell us if you would like it drafted for you.

Where to change it

Strapi → Homepage → SEO → JSON_LD

Why it matters

These pages are published and listed in your sitemap, the file that invites Google to index a page, and some of them say “Test” or “Demo” to anyone who finds them. Unpublishing removes a page from the site and the sitemap in one step. Where a page has to stay, ticking noIndex in its SEO settings tells Google not to list it, and the sitemap drops it automatically at the next publish.

The four thank-you pages are the screens a form shows after it is sent. The other eight thank-you pages on the site already have noIndex ticked; these four were missed.

Where to change it

Strapi → the page record → unpublish, or SEO → tick noIndex

Why it matters

The title is the blue clickable line in a Google result and the name on the browser tab. The homepage’s title never says “Weldex”, so someone searching for the event by name sees “Welding Expo - Leading Welding Technology Trade Show” and has to guess. The other two carry a typo.

The suggested titles are a starting point; edit them freely.

Where to change it

Strapi → the page record → SEO → Meta Title

Why it matters

The description is the grey text under your link in a Google result. It is the sentence that decides whether somebody clicks you or a competitor. Without one, Google picks a sentence from the page at random, often the cookie or form notice.

Six live pages have none, one says “Test” (the /about-fastenex/ page, which needs no description if you unpublish it as above), and all 26 Media Gallery pages say only “Weldex”, which gives a searcher nothing to go on.

The suggested wording is a starting point, written from what is on each page. Please read each one before you use it, because it goes out under Weldex’s name.

Where to change it

Pages: Strapi → the page record → SEO → Meta Description. Galleries: Strapi → Media Gallery → the gallery → Short Text

Why it matters

Alternative text is a short written description of a picture. A screen reader reads it aloud to a blind visitor, and Google uses it to understand the image. When the picture is also a link, it is the only name the link has. The Compliance report banner (on the homepage and on Indian Exhibitors) and the Paceweld report banner (on the homepage) have none, so each link is announced as nameless.

The wording below is a starting point; change it if you prefer.

Where to change it

Strapi → Media Library → the image → Alternative Text

Why it matters

The testimonial slider appears on all 11 sector pages and on the pages below, 15 in all. Four testimonials have only a blank space in the Name field, so the card shows the company and nothing above it. A quote with a person’s name behind it carries more weight with a prospective exhibitor.

Fill in who said it, with their role if you have it, or leave the field completely empty rather than a space. We are also making the page cope with a blank name, but only you can supply the names themselves.

Where to change it

Strapi → Testimonials → the record → Name

Why it matters

These images are heavier than 100 kB, and every visitor downloads them at full size, including anyone on a phone on mobile data. Google counts page speed when it decides where to rank you. The site cannot shrink images by itself, so this is a re-upload in the Media Library rather than anything a developer can do.

A free tool such as tinypng.com or squoosh.app does it well: aim for under about 200 kB for a large photograph, and under 100 kB for a logo or badge. PNG photos and banners are the biggest wins, so re-export those as JPG or WebP. The list below is where to start.

Where to change it

Strapi → Media Library → replace the file with a compressed version

Why it matters

Your primary buttons use white text on the Weldex orange (#ff840f). Measured the way accessibility guidelines measure it, that pairing scores 2.45 to 1 against a recommended minimum of 4.5 to 1. It is readable for most people, but hard for anyone with low vision or a phone screen in sunlight, and it fails any accessibility audit. Orange text on white scores the same, and so do some faded small lines and the figures on the sector and form pages. It shows up on 47 of the 49 pages we tested this way.

Nothing is broken, and the site can stay as it is. Changing it would alter how the brand looks, so it is your call.

Where to change it

Tell us which option you prefer. The change itself is ours to make

Why it matters

Every page on the site loads a pop-up tool, the kind used for newsletter sign-up boxes and exit-intent offers. It does not display anything, because weldexexpo.com is not registered against the account the tool belongs to. On every page load the tool’s service answers that the site could not be found. We saw this on every page tested and checked it again on 5 October.

Visitors see nothing either way; there is no broken box on screen. The cost is a little speed on every page and a quiet error in the background, and no pop-ups if pop-ups were the plan.

The choice is a business one. If the pop-ups are wanted, the address needs registering in that account. If they are not, we remove the tool and every page gets slightly faster.

Where to change it

Tell us to register the domain or to remove the tool