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MiningWorld Russia

miningworldexpo.com

Reviewed

1 October 2026

For your team

Your list

12 jobs, in the order we would do them. Everything marked Fix in Strapi goes live as soon as you publish the record — no developer, no deploy.

11 to fix · 1 to decide
1

Eight links inside the site still lead nowhere

Fix in Strapi 8 links · 7 pages

Why it matters

These were in the 25 August report and are still open. Each one can be clicked today, and each lands the reader on a “page not found” screen — or, for the last one, an “access denied” message — instead of what it promises. A dead link costs whatever the click was about to do, and search engines quietly mark a site down for them too.

Five are an address typed slightly differently from the real one: /about-mining-world/, with a hyphen the page does not have, and enquire-to-exhibit for exhibiting-enquiry. Two buttons on the Lead Scanning page point at our internal preview copy of the site, which visitors cannot open.

Where to change it

Strapi → the page named below → the button or link in the body

PageThe linkIt points toChange it to
/connect/“About MiningWorld”/about-mining-world/
/about-miningworld/
/partners-and-sponsors/“About MiningWorld”/about-mining-world/
/about-miningworld/
/plan-your-travel/“About MiningWorld”/about-mining-world/
/about-miningworld/
/why-exhibit/“About Mining World”/about-mining-world/
/about-miningworld/
/sectors/The “Book A Stand” button/enquire-to-exhibit/
/exhibiting-enquiry/
/leadscanning/The “Plan Your Travel” buttonminingworld-preview.prismetic.com
/plan-your-travel/
/leadscanning/The “About MiningWorld” buttonminingworld-preview.prismetic.com
/about-miningworld/

The eighth is a file, not a page. On /exhibitor-resource-center/ the Download Technical Order Form button points at a PDF (Manual_Forms_MWR_2025_EUR_NG….pdf) that no longer opens, because the file is gone from your media library. Upload the current Technical Order Form to the Media Library and point the button at the new file.

2

An empty block leaves a blank band on the Visitor Registration page

Fix in Strapi 1 page

Why it matters

The registration form that was not working in August is gone, and the page now shows a “Registration opens soon” notice instead — that part is fixed. It left one thing behind: a Dynamic Columns block with no title and no columns, probably a remnant of the old registration form. It shows as an empty band about 240 pixels tall straight under the page header.

We are also making the site skip empty blocks of this kind everywhere, but that will not be live straight away. Deleting this one in Strapi tidies the page as soon as you publish.

Where to change it

Strapi → Pages → Visitor Registration → the Dynamic Columns block between the page header and “Registration opens soon” → delete it

3

Three articles exist twice, and a fourth tells Google it lives at a deleted address

Fix in Strapi 7 pages

Why it matters

These were in the 25 August report and are still open. Three articles have been published twice, at two addresses — the second copy has “-1” on the end. Google sees the same story twice, has to guess which to show, and splits whatever credit the article earns between the two.

A fourth article shows what happens when a duplicate is deleted without tidying up. “Important Issues Of Labor Protection In The Magazine ‘Labor Defense’” has a canonical address set in its SEO settings — a note to Google saying “the real copy of this page is over there” — and it points at the “-1” copy, which has since been removed. Google is told the real article lives at an address that does not exist, so it keeps this one out of search results. Clear that field and the site uses the article’s own address.

For each pair, unpublish the copy you do not need. If both are wanted, give them clearly different headlines.

Where to change it

Strapi → Articles → the article record

ArticleWhat it isWhat to do
/articles/what-products-are-visitors-to-mining-world-russia-interested-in-1/Same text and same description as the article at the address without “-1”Unpublish this copy
/articles/mining-world-russia-2024-photo-report-1/A second copy of “Mining World Russia 2024: Photo Report Highlights”Unpublish one of the two
/articles/happy-new-year-and-merry-christmas-1/A second greeting with the same headline as the one at the address without “-1”If they are greetings from different years, put the year in each headline
/articles/important-issues-of-labor-protection-in-the-magazine-labor-defense/Its Canonical URL field points at …-labor-defense-1/, the deleted copyClear the Canonical URL field in the article’s SEO settings
4

Four pages that nobody should find through Google are listed there

Fix in Strapi 4 pages

Why it matters

These pages are public and listed for search engines, but nobody should land on them from a search result. Ticking noIndex tells Google not to list a page, and takes it out of the list of pages the site hands to search engines, at the next publish.

Once they are hidden they need no description, so they are left out of the description items below.

Where to change it

Strapi → the page → SEO → tick noIndex

PageWhy hide it
/partners-sponsors-demo/Demo content (“Demo content for Partners & Sponsors.”) that copies the real Our Partners and Sponsors page. Unpublishing it works too.
/thank-you/why-russia-report/The confirmation shown after the download form (“You will receive the Why Russia Report shortly…”). It also shares its description with the Beyond the Surface page.
/thank-you/why-russia-indian-exhibitors/The confirmation page after the form.
/download-compliance-report/thank-you/The confirmation page after the form (“Your request has been received…”).
5

Links to other websites that no longer work

Fix in Strapi 3 pages

Why it matters

These point at other organisations’ websites, and the pages behind them have been removed or no longer open. Three are on Plan Your Travel, the page a visitor opens when they are ready to spend money on the trip.

The three hotel cards need a person to find each hotel’s current page, or to take the card off. The Solyarka link has a known fix, and the Y&H Cargo one needs a quick check in a browser first.

Where to change it

Strapi → the page named below → the link or button

PageThe linkIt points toWhat to do
/plan-your-travel/“Book your Stay” — two Accor / Novotel cardsall.accor.com/hotel/8224 and /8225Accor has removed these pages. Find the hotels’ current pages, or remove the cards
/plan-your-travel/“Book your Stay” — Hotel Seligerskayahiseligerskaya.ru/en/The page no longer exists. Link the hotel’s current site, or remove the card
/partners-and-sponsors/Solyarka — “Visit Website”https://solyarka.com/The secure (https) address does not open; the plain address http://solyarka.com/ does. Change the link, or ask the partner for their current address
/y-and-h-cargo/“View Website”yhcargoindia.comIt did not respond at all from our network. Please open it in a browser; if it does not load for you either, ask Y&H Cargo for the right address

Links that looked dead but are fine. Links to Autosila, Gornaya Kniga, Zyfra, the ITE exhibitor catalogue, Radisson, Hilton, Steel Radar, mbm.mos.ru and several research sites refused our automated checker but open normally in a browser. None of them is listed, and no action is needed.

6

Three pages have no description

Fix in Strapi 3 pages

Why it matters

The description is the grey text under your link in a Google result. Without one, Google picks a sentence from the page at random, which is rarely the one you would have chosen.

The suggested wording below is a starting point, not a decision about how you want to sound. Please read each one before you use it.

Where to change it

Strapi → the page record → SEO → Meta Description

PageSuggested description — edit before publishing
/brochures-and-reports/
Download the MiningWorld Russia event brochure, post-show report and market reports on Russia, India × Russia trade and compliance for exporters.
/download-compliance-report/
Free compliance report for Indian mining equipment exporters: EAC certification, customs classification, Russian labelling and payments in the EAEU.
/y-and-h-cargo/
Y&H Cargo, Indian logistics partner of MiningWorld Russia: air and sea freight, project cargo and customs clearance for exhibitors shipping to Moscow.
7

21 Media Gallery pages describe themselves with one word: “MiningWorld”

Fix in Strapi 21 pages

Why it matters

Each gallery has a Short Text field. Whatever you type there appears under the gallery title on the page and also becomes its description in Google, so one edit fixes both. On all 21 galleries it currently says just “MiningWorld”, which gives a searcher nothing to go on.

The wording below is a starting point. Please read it before you use it.

Where to change it

Strapi → Media Gallery → the gallery → Short Text

GallerySuggested Short Text — edit before publishing
Exhibition 2019 … Exhibition 2026 (8 pages)
Photo highlights from MiningWorld Russia 2025 — the exhibition floor, exhibitor stands and visitors.
Conference Programme 2019 … 2024 and Conference Program 2024, 2025, 2026 (9 pages)
Photos from the MiningWorld Russia 2025 conference programme — speakers, panel sessions and audience.
Award Ceremony Mining Industry 4.0 2022
Photos from the Mining Industry 4.0 award ceremony 2022 at MiningWorld Russia — winners, nominees and guests.
Mining Industry 4.0 Award Ceremony
Photos from the Mining Industry 4.0 award ceremony [YEAR] at MiningWorld Russia — winners, nominees and guests.
Gala Event 2019
Photos from the MiningWorld Russia 2019 gala evening — exhibitors, partners and guests.
Mining Conference 2024
Photos from Mining Conference 2024 at MiningWorld Russia — speakers, sessions and attendees.

Change the year on each. The first two rows use 2025 as the example and the Mining Industry 4.0 row has [YEAR] — put each gallery’s own year in.

Two galleries look like copies. The Mining Industry 4.0 Award Ceremony gallery has no year in its title, so it reads as a copy of the 2022 one — please add the year to the title as well. And 2024 has two conference galleries, Conference Programme 2024 and Conference Program 2024. If they cover the same event, merge them; if not, make the titles say what is different.

8

Four pages share a description or use the wrong kind of text

Fix in Strapi 4 pages

Why it matters

Two pages say the same thing — “Interested in partnering with us?” — so Google sees one page twice. Beyond the Surface shares its description with its own thank-you page, and the Brazilian exhibitors page has a title where its description should be.

The suggested wording is a starting point. Please read it before you use it, and have the Brazil team check the Portuguese.

Where to change it

Strapi → the page record → SEO → Meta Description

PageCurrentlySuggested description — edit before publishing
/become-a-partner/Interested in partnering with us? (the same as Sponsorship Enquiry)
Become a partner of MiningWorld Russia 2027 — media, association and industry partnerships at Russia’s leading mining equipment exhibition.
/sponsorship-enquiry/Interested in partnering with us? (the same as Become a Partner)
Enquire about sponsoring MiningWorld Russia 2027 (27–29 April, Moscow) — tell us your goals and our team will propose a package.
/beyond-the-surface/Discover a Dynamic Market Ready for Growth (the same as its thank-you page)
Download Beyond the Surface, a free report on export opportunities in the CIS region — market insights, growth strategies and regional data.
/expositores-brasileiros/ApexBrasil | MiningWorld Russia 2027 (a title, not a description)
Empresas brasileiras de mineração podem expor na MiningWorld Russia 2027 com subsídio de até 90% do estande pelo programa ApexBrasil + Feiras.
9

Two clickable homepage banners have no description

Fix in Strapi 2 images

Why it matters

Alternative text is a short written description of a picture. A screen reader reads it aloud to a blind visitor, and Google uses it to understand the image. When the picture is also a link, it is the only name the link has. The ApexBrasil banner and the Compliance Report banner on the homepage have none, so each link is announced as nameless.

Where to change it

Strapi → Media Library → the image → Alternative Text

ImageDescription to add — edit if you prefer
The ApexBrasil banner (links to the Brazilian exhibitors page)
Subsidised stands for Brazilian exhibitors
The Compliance Report banner (links to the Compliance Report)
Download the Compliance Report
10

The tab on Advertising Details has no title

Fix in Strapi 1 page

Why it matters

The page has a Tabs block whose only tab has a blank title, so a button with no words on it appears above the cards, and a screen reader cannot name it either.

Give the tab a title — Advertising Options, say — or replace the one-tab block with a plain section.

Where to change it

Strapi → Pages → Advertising Details → the Tabs block

11

About 15 heavy PNG images need re-saving

Fix in Strapi about 15 images · 50 PNGs over 100 kB, 18.7 MB

Why it matters

Every visitor downloads these at full size, including anyone on a phone on mobile data, and Google counts page speed when it decides where to rank you. We are separately making the site use the smaller versions of photographs that Strapi already stores, which removes most of the image weight with no work from you — so the long list of oversized photographs from 25 August is no longer yours.

That does not help PNG images: Strapi’s smaller PNGs come out even bigger. So these are a re-upload job. Re-save each one as JPG or WebP (squoosh.app or tinypng.com work well; aim for under about 200 kB) and replace the file in the Media Library. The table lists the heaviest on each page.

Where to change it

Strapi → Media Library → replace the file with a compressed JPG or WebP

PageImageSize now
Industry Insights HubMWR_Event_Pictures….png1.4 MB
Why Exhibit2000x1333_Why_Exhibit_MWR….png and 1200x800_Why_Exhibit_MWR….png1.2 MB + 0.4 MB
HomepageMWR_Apex_Banner_1….png and Homepage_1200x800_MWR….png0.6 MB + 0.5 MB
Brazilian exhibitors pageCopy_of_MWR_Hero….png and MWR_Website….png0.6 MB + 0.4 MB
Why Visit1200x800_Why_visit….png, …Why_visit_7….png, …Why_visit_4….png0.6 + 0.5 + 0.5 MB
About MiningWorldAbout_MWR_1200x800….png (plus …Why_visit_7….png, shared with Why Visit)0.5 MB
Event Sectors12000x800_Sectors_Page_MWR….png0.4 MB
Exhibitor Resource Centre1200x800_Exhibitor_Resource….png0.4 MB

Make it a habit. Save banners and photographs as JPG or WebP from now on, and keep PNG for logos and icons only.

12

White text on the brand orange is hard to read for some visitors

We need a decision Decision · 41 pages

Why it matters

Your orange buttons use white text, and so do some orange figures and the titles and submit buttons on the form pages. Measured the way accessibility guidelines measure it, white on your orange (#f08400) scores 2.6 to 1 against a recommended minimum of 4.5 to 1: readable for most people, hard for anyone with low vision or a phone screen in sunlight, and a fail in any accessibility audit. It shows up on 41 pages.

Nothing is broken, and the site can stay as it is. Changing it would alter how the brand looks, so it is your call.

Where to change it

Tell us which option you prefer — the change itself is ours to make

OptionContrast
Keep the current orange with white text2.6 to 1
Black text on the same orange — the orange itself does not change8.0 to 1

A third option. A deeper orange for buttons and small text would also pass. Tell us if you would like to see one and we will send a shade for you to approve.

What we need from you. Whether to change it and, if so, which option. If you would rather keep the current orange, no action is needed and we will leave it as it is.

If you have time

Worth doing, not urgent

None of these is a problem. They are the difference between a site that is correct and one that is polished.

Two galleries are not on the Media Gallery page

Mining Conference 2024 and Mining Industry 4.0 Award Ceremony exist, but the Media Gallery page lists 19 of the 21. If they should be visible, add them to that page’s gallery selection in Strapi.

Four pages that no other page links to

Exhibitor Promotion, Before You Visit MiningWorld (Terms of Visiting), Become a Partner and Beyond the Surface are reachable only through search. If they matter, link them from a related page — Exhibitor Resource Centre to Exhibitor Promotion, Plan Your Travel to Before You Visit, Advertising Details to Become a Partner, Brochures and Reports to Beyond the Surface — or add them to the menu.

Google has no event details for MiningWorld

A site can hand Google a short machine-readable summary of the event — its name, dates (27–29 April 2027), venue (Crocus Expo, Pavilion 2) and a registration link — which is what lets a search result show the dates under your link. No page carries one. Ask us for an Event block to paste into the homepage’s SEO → JSON_LD field; one block covers the whole site.

Eight sector pages are short

Laboratory Equipment, Mineral Transportation, Construction Technologies, Water & Air Purification, Mining Safety, Exploration Equipment, Engineering Design & Service and Power Supply Equipment are a single paragraph of 80–139 words each. A second paragraph on what is exhibited and who visits would help each one rank for its sector. Editorial judgement — your call which sectors matter most.

One article is a stub

“MiningWorld Russia 2024 Will Be Held As Planned” is under 70 words. Expand it or unpublish it now that the 2024 show is over — a near-empty page gives Google nothing to rank.

About 1,300 images have no written description

Most are gallery photographs. Every image can carry a short line of alternative text — read aloud by screen readers, shown if the image fails to load, and the only thing Google has to go on in image search. A big job, so do it gradually: start with the homepage, Why Exhibit, Why Visit and the sector pages.

73 article titles are cut off in Google

Google shows roughly the first 60 characters of a title and trims the rest. 73 article titles run past that. Put the point in the first 60 characters of future headlines, or fill the article’s separate SEO title with a shorter version for the most important ones. 8 article descriptions run 156–160 characters, a few words over the cut-off; trim them when convenient.

Some page titles are very short

Y&H Cargo, About ITE Group, Brochures and Reports, Exhibitor Promotion, Sponsorship Enquiry and the gallery titles give Google little to show. Adding the event name helps, for example Y&H Cargo — Indian Logistics Partner | MiningWorld Russia.

Buttons that say only “Learn More”

On the homepage and the Why Visit and About MiningWorld pages. A label that says where the button goes — “See the Conference Programme”, “Explore MiningWorld Connect” — reads better for visitors and for search engines.

A proofread of the main pages

The crawler flags possible spelling errors on almost every page; they are overwhelmingly brand names and transliterations rather than mistakes. A human proofread of the main pages would still catch the few a tool cannot judge.

On our side

What we are handling

Found in the same review, but ours to put right. Since 25 August these have shipped: search engines can now follow the main menu’s drop-down links (pages with no link pointing at them fell from 31 to 4), the “Form - …” page titles are gone, the double main heading on Exhibiting Enquiry is gone, the woodexpo.com link is corrected, no page borrows the homepage’s description any more, and the secure-connection header is in place. The visitor registration form that was down in August is gone, and the page now shows “Registration opens soon”. Two things from your 25 August list are now ours: most of the oversized photographs, which we are switching to smaller versions, and hiding the developers’ reference page.

No action needed from your team

Photographs are always loaded at their full uploaded size, even though Strapi already stores smaller copies. We are switching the site to use them where they are genuinely smaller — about 121 MB of photographs would come down to about 57 MB, with no re-uploading by you

587 photographs across the site

Code

Every partner logo on the Partners and Sponsors page, and the two on the conference programme, is being squeezed to fit its card, so each shows about a fifth narrower than it should

57 logos · Partners and Sponsors · conference programme

Code

Older articles cannot be reached by following links: the articles page puts only the first 30 in the page and hides the rest behind the Load More button, which a search engine cannot press. We are adding real links behind it

203 of 236 articles

Code

A text-columns block with no title still prints an empty heading and, with no columns, a blank band. We are making the site skip empty ones

About MiningWorld · Connect · Exhibitor Promotion · the Compliance Report thank-you page

Code

The decorative background behind the customer-testimonial cards on Why Exhibit is a file the page asks for but which does not exist, so the cards show without their artwork and every load logs a small error

the Why Exhibit page

Code

A handful of controls have no spoken name or are not paired up correctly for screen-reader users: the homepage video’s play, pause and mute buttons, the round arrow links on Plan Your Travel and Advertising Details, the tab controls, and three images with no description attribute at all

the homepage · Plan Your Travel · Advertising Details · Brazilian exhibitors · two report pages

Code

The dots under the testimonial slider are too small to tap comfortably on a phone

Why Exhibit, on mobile

Code

A developers’ reference page of design samples is listed in your sitemap and open to Google. We are hiding it, so you need do nothing

1 page

Code

The site’s security certificate is sent without the middle link in its chain. Most desktop browsers recover on their own, but stricter tools, some search crawlers and older Android phones refuse it

whole site

Code

Four standard browser security headers are still missing, so the site is not as protected as it could be against certain attacks. These are set at the hosting layer rather than in the website

whole site

Hosting

Next

What happens now

Nothing is blocking visitors — start with the links

The eight dead links inside the site are mostly quick swaps, and every replacement address is in the table. Delete the empty block on Visitor Registration, then deal with the five dead links to other websites.

Then the duplicates, the hidden pages and the descriptions

Unpublish the duplicate articles and clear the one wrong canonical, tick noIndex on the four pages, and fill in the descriptions. The 21 galleries follow one pattern and each is a single field. Apart from the PNG images and the decision, that is about half a day in Strapi.

Read the suggested wording before you use it

Every title and description we have drafted is a starting point, written from what is on the page, not from your marketing plan. Change anything that does not sound like you.

One decision from you

What to do about white text on the orange. Reply to this report with your answer and we will action it — or tell us to leave it as it is.

We re-run the check

Once you have published your changes, we run the same review again and send you a short before-and-after. No need to tell us when — just say the word.

This review was carried out on 1 October 2026, and it had two parts. 307 pages from your sitemap were loaded in a real browser and checked for layout, errors and accessibility, with the developers’ reference page left out, and a search-engine crawl covered all 308 pages in the sitemap. The phone-sized pass sampled one page of each of the 41 page types, and the mobile menu opened on every one; layout and accessibility were not re-tested page by page at phone size. Findings the scans raised that turned out to be fine have been left out rather than passed on — including gallery photographs reported as broken that were only slow to arrive, errors from outside services such as reCAPTCHA and analytics, and links to other websites that refuse automated visitors but open normally for a person. Each page was loaded once, so this lists what we found, which is not the same as every page being free of problems. Suggested wording is a starting point — please read it over before publishing and change anything that does not sound like you.

Prismetic · 1 October 2026